Privacy Policy

Analytics Edge Products

The Analytics Edge Add-in and Connector products are software packages installed locally on your computer. When you use them to request data from an online service like Google Analytics, they query from your computer direct to that service — your user credentials and data do not pass through any intermediate Analytics Edge server, and are stored exclusively on your computer.

Analytics Edge Core Add-in

When you authorize Analytics Edge to have access to your Google Sheets and Google Drive data, you are authorizing the locally installed copy of the Analytics Edge application. A security access token is created and stored, strongly encrypted, on your computer for use only by the application itself. Note that the application will not do anything by itself – it will only perform the actions you direct it to. You can delete the stored access token by deleting the entry in the Accounts wizard.

See, edit, create, and delete all of your Google Drive files – this allows the app to list all of the folders and files in your Google Drive so you can select the Sheets file to be accessed.

See, edit, create, and delete your spreadsheets in Google Drive – this allows the app to read and write your data into your selected spreadsheet file.

Analytics Edge Connector for Google Analytics (Free)

When you authorize Analytics Edge to have access to your Google Analytics data, you are authorizing the locally installed copy of the Analytics Edge connector. A security access token is created and stored, strongly encrypted, on your computer for use only by the application itself. Note that the application will not do anything by itself – it will only perform the actions you direct it to. You can delete the stored access token by deleting the entry in the Accounts wizard.

View your Google Analytics data – this allows the app to have access read-only to your Google Analytics data.

Analytics Edge Connector for Google Analytics (Pro)

When you authorize Analytics Edge to have access to your Google Analytics data, you are authorizing the locally installed copy of the Analytics Edge connector. A security access token is created and stored, strongly encrypted, on your computer for use only by the application itself. Note that the application will not do anything by itself – it will only perform the actions you direct it to. You can delete the stored access token by deleting the entry in the Accounts wizard.

View your Google Analytics data – this allows the app to have access read-only to your Google Analytics data.

Edit Google Analytics management entities – this allows the app to read and change your Google Analytics management settings like filters and uploading data on your behalf.

Manage Google Analytics Account users by email address – this allows the app to manage user permissions in your Google Analytics account on your behalf.

Account Security

The Analytics Edge Add-in and Connector products you install provide direct access between your computer and your data on the web service you connect to (for example, the Google Analytics API service). Analytics Edge Add-in and Connector products use the latest, most secure connection mechanism available; in most cases, this is using Oauth2 access tokens. All of your credentials or access tokens are encrypted using industrial-strength AES encryption and are stored locally on your computer. They are saved in configuration files on your computer, not in your workbooks, so you are free to share report spreadsheets without security concerns.

Data Transfer Security

All data and queries are transferred directly between the web service and your computers using the most secure mechanism provided by the service; in most cases this is SSL-encrypted HTTPS connections. At no time are your queries or data exposed, or available to, Analytics Edge Inc (the company).

Product Usage Tracking

Analytics Edge products are available in free and paid versions, but all products are licensed for use. The licensing algorithm identifies and tracks usage by the computer that the software is installed on. The products track several user interface interactions for product improvement purposes. At no time does this tracking record, expose, or access your saved account credentials, queries or the data returned.

Email Address

When you register Analytics Edge products, you may provide an email address to activate the product. When you purchase a license, you may also provide an email address. Analytics Edge Inc (the company) uses these email addresses to contact you regarding your use of the product. We will not share it with anyone, nor will we use it for any other purpose without your prior approval (subject to legal disclosure requirements).

Managing Your Information

To change the email address associated with your computer installation, open the License wizard, select the add-in (top row), enter your new email address and click the Activate button. If you have stopped using the product and want your email removed, send a request to support@analyticsedge.com. Emails will be deleted automatically 12 months after your last product usage.

Analytics Edge Website

The Analytics Edge website uses Google Analytics to track visitor behaviour in an anonymous fashion. You may opt-out of this tracking by using a Google Analytics opt-out.

Date of last revision: August 14, 2019