Personal information we collect
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.
We collect Device Information using the following technologies:
– “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
– “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
– “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.
Additionally when you make a purchase or attempt to make a purchase through the Site, you are redirected to our reseller and Merchant of Record, Bright Market LLC doing business as “FastSpring”. Through FastSpring, we collect certain information from you, including your name, billing address, and email address. We refer to this information as “Order Information”. Note that payment information (including credit card numbers) collected and processed by FastSpring is not shared with Analytics Edge Inc.
Should you choose to subscribe to our newsletter, your email address is collected along with your Device Information.
How do we use your personal information?
We use the Order Information that we collect generally to fulfill any orders placed through the Site and provide you with support for the products purchased.
We use the Device Information that we collect to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
Sharing your personal Information
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use:
Bright Market LLC doing business as “FastSpring” to power our online store. See https://fastspring.com/privacy/
Google Analytics to help us understand how our customers use the Site. See https://www.google.com/intl/en/policies/privacy/
Constant Contact to help use manage our email newsletters. See https://go.constantcontact.com/forward/privacy-center
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
Do not track
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
When you place an order through the Site, we will maintain your Order Information for our records for a minimum of 7 years.
Email addresses for the newsletter will be retained for no longer than 1 year after you unsubscribe, and can be deleted upon request (contact information below).
The Site is not intended for individuals under the age of 18.
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email or by mail:
Michael Sullivan, Analytics Edge Inc
2121 Westbourne Ave, Ottawa, ON Canada K2A 1N3